做視頻號剛開始起步要注意眾多問題

1.耐心積累，勿急于引流對于新手來說，重要的是先專注于內(nèi)容創(chuàng)作，而不是急于引流。部分平臺如抖音對粉絲數(shù)低于1萬的賬號引流行為容忍度較低，因此，建議您先安心打造優(yōu)質(zhì)內(nèi)容。

1. Accumulate patience and do not rush to attract traffic. For beginners, it is important to focus on content creation first, rather than rushing to attract traffic. Some platforms, such as Tiktok, have a low tolerance for account diversion with fewer than 10000 fans. Therefore, we recommend you to create high-quality content first.

2.粉絲量不等于瀏覽量，也不等于變現(xiàn)能力即使擁有百萬粉絲，也可能面臨變現(xiàn)難題。因此，在賬號初期就要明確變現(xiàn)路徑，因?yàn)殡S著粉絲數(shù)的增長，后期調(diào)整變現(xiàn)策略將變得更加困難。

2. The number of followers does not equal the number of views, nor does it equal the monetization ability. Even with millions of followers, one may face monetization difficulties. Therefore, it is necessary to clarify the monetization path in the early stages of the account, as adjusting the monetization strategy in the later stages will become more difficult as the number of fans increases.




3.避免從零開始全原創(chuàng)如果您不是天生的創(chuàng)意天才，建議不要一開始就完全原創(chuàng)?？梢韵葘ふ沂袌錾弦呀?jīng)獲得認(rèn)可的視頻進(jìn)行模仿，培養(yǎng)網(wǎng)感。畢竟，站在巨人的肩膀上，視野會(huì)更加開闊。

3. Avoid starting completely original from scratch. If you are not a natural creative genius, it is recommended not to start completely original from the beginning. You can first look for recognized videos in the market to imitate and cultivate a sense of networking. After all, standing on the shoulders of giants will broaden one's horizons.

4.視頻號不是私人朋友圈請避免將視頻號當(dāng)作朋友圈隨意發(fā)布內(nèi)容。保持內(nèi)容的垂直性至關(guān)重要。平臺的創(chuàng)作者標(biāo)簽系統(tǒng)可能會(huì)因內(nèi)容雜亂而無法準(zhǔn)確識別您的賬號標(biāo)簽。

4. If the video account is not a personal friend circle, please avoid posting content on it as a friend circle. Maintaining verticality of content is crucial. The creator tagging system of the platform may not accurately identify your account tags due to cluttered content.

5.重視并遵守平臺規(guī)則平臺鼓勵(lì)創(chuàng)意，但規(guī)則是不可逾越的底線。請定期關(guān)注平臺發(fā)布的新規(guī)則，以免違規(guī)導(dǎo)致賬號被限流、被封，前功盡棄。

5. Value and abide by platform rules. The platform encourages creativity, but rules are an unbreakable bottom line. Please pay regular attention to the new rules released by the platform to avoid violating them and causing your account to be restricted or banned, which will undo your previous efforts.

6.如何應(yīng)對機(jī)器消重機(jī)器消重可能會(huì)降低視頻推薦量。如果不得不刪除視頻重新發(fā)布，建議使用剪映等工具進(jìn)行編輯，如添加幀、抽取幀、更換濾鏡等，以提高視頻的獨(dú)特性。

6. How to deal with machine deduplication? Machine deduplication may reduce video recommendation volume. If you have to delete the video and republish it, it is recommended to use tools such as clipping to edit it, such as adding frames, extracting frames, changing filters, etc., to enhance the uniqueness of the video.

7.個(gè)人資料修改不宜過于頻繁個(gè)人資料如簽名、頭像、名稱等都帶有標(biāo)簽，平臺的推薦算法會(huì)根據(jù)用戶標(biāo)簽推薦相關(guān)內(nèi)容。頻繁修改個(gè)人資料不僅會(huì)使賬號標(biāo)簽混亂，還會(huì)降低賬號權(quán)重。因此，在決定運(yùn)營短視頻賬號時(shí)，最好一次性確定所有事項(xiàng)，且不要輕易改變定位。

7. Personal information modification should not be too frequent. Personal information such as signatures, avatars, names, etc. are labeled, and the platform's recommendation algorithm will recommend relevant content based on user tags. Frequent modification of personal information not only confuses account tags, but also reduces account weight. Therefore, when deciding to operate a short video account, it is best to confirm all matters at once and not easily change the positioning.