做短視頻長久的流量才是吸引用戶的點(diǎn)

短視頻-黃金5秒法則做到不劃走，短視頻的前5秒是黃金時(shí)間，如果前5秒你沒有抓住用戶眼球，他們就會(huì)流失；所以前5秒必須出現(xiàn)爆點(diǎn)（顏值、身材、獵奇、賣萌等）；如果爆點(diǎn)較晚出現(xiàn)，可以在開頭巧妙使用文字引導(dǎo)。

Short video - The golden 5-second rule is to not swipe away. The first 5 seconds of a short video are the golden time. If you don't catch the user's attention in the first 5 seconds, they will be lost; So there must be explosive points in the first 5 seconds (appearance, figure, curiosity, cuteness, etc.); If the explosive point appears later, you can cleverly use text guidance at the beginning.

短視頻-吸引人的標(biāo)題+封面，一個(gè)好的標(biāo)題，相當(dāng)于視頻成功了一半；標(biāo)題盡量簡潔明了，通常運(yùn)用兩段式或三段式佳；起標(biāo)題可以運(yùn)用這些技巧設(shè)置懸念、引發(fā)共鳴、明星效應(yīng)、獵奇心理、營造反差感、稀有效應(yīng)、制造焦慮、多用數(shù)字等方式。

Short video - attractive title+cover, a good title is equivalent to half the success of the video; The title should be as concise and clear as possible, and it is usually best to use a two paragraph or three paragraph format; Titles can use these techniques to create suspense, resonate, star effect, curiosity, create contrast, rarity effect, create anxiety, and use more numbers.




短視頻-熱點(diǎn)效應(yīng)巨大保持跟風(fēng)節(jié)奏，熱點(diǎn)是的流量，制作視頻時(shí)，可以挑選當(dāng)前熱門的音樂作為BGM,或者使用時(shí)下熱門的話題作選題；為作品增添更多的曝光途徑，同時(shí)也能讓用戶更為感興趣。

Short videos - The hot topic effect is huge, keeping up with the trend and increasing traffic. When making videos, you can choose the currently popular music as your BGM or use current hot topics as your topic selection; Adding more exposure channels to the work can also make users more interested.

短視頻-大數(shù)據(jù)分析做好后期迭代，數(shù)據(jù)分析是短視頻運(yùn)營里非常重要的一環(huán)，事關(guān)你的賬號(hào)能否持續(xù)輸出用戶喜聞樂見的內(nèi)容；所以，要定期通過數(shù)據(jù)對(duì)視頻的播放量、點(diǎn)贊量收藏量、評(píng)論量、發(fā)布時(shí)間、受眾喜愛度、以及粉絲增長情況進(jìn)行分析，然后根據(jù)分析結(jié)果做出相應(yīng)的優(yōu)化調(diào)整。

Short video big data analysis is a crucial part of short video operations, as it plays a crucial role in post iteration analysis. It is crucial for your account to continuously output content that users enjoy; So, it is necessary to regularly analyze the video's playback volume, likes and favorites, comments, release time, audience popularity, and fan growth through data, and then make corresponding optimization adjustments based on the analysis results.

短視頻-劇情反轉(zhuǎn)或沖突一定要有情緒，一個(gè)超過15秒的短視頻，如果一直處于毫無波瀾的狀態(tài)，那么用戶一般沒耐心看完它；所以要在視頻中段增添劇情反轉(zhuǎn)或沖突，一波三折讓觀眾猜不到劇情走向，這樣才能吸引用戶看完它，提高完播率。

Short video - plot reversal or conflict must have emotions. If a short video lasting more than 15 seconds is in a state of no waves, users generally do not have the patience to watch it all; So it is necessary to add plot twists or conflicts in the middle of the video, making it difficult for the audience to guess the direction of the plot, in order to attract users to watch it and improve the completion rate.

短視頻-評(píng)論區(qū)助攻自己要多互動(dòng)，視頻發(fā)布之后，可以在評(píng)論區(qū)發(fā)布與視頻有關(guān)的神評(píng)論，炒熱評(píng)論區(qū)氣氛；有趣的神評(píng)論能提高用戶的互動(dòng)性，使用戶積極點(diǎn)贊留言，從而幫助提高視頻的推薦量。

Short videos - Help yourself interact more in the comment section. After the video is released, you can post divine comments related to the video in the comment section to stir up the atmosphere in the comment section; Interesting divine comments can enhance user interactivity, encourage users to like and leave messages, thereby helping to increase video recommendations.

更多的關(guān)于濟(jì)南短視頻運(yùn)營問題或者詳細(xì)的內(nèi)容，請(qǐng)進(jìn)入我們公司的網(wǎng)站：http://www.zhou168168.com網(wǎng)站中會(huì)有很多的內(nèi)容僅供參考

For more information or detailed content on the operation of short videos in Jinan, please visit our company's website: http://www.zhou168168.com There will be a lot of content on the website for reference only